Client: The Academy of Interactive Entertainment (AIE) - an Australian / US Not-For-Profit 3D Animation & VFX College

Goal: Increase Conversions

Video Format: Social Media Post

Platforms: Facebook Post, Website Post

​

Success Stories are a great way to create an emotional connection with your brand, because they're largely about showing the literal and emotional effect of using your service. They're a video type that are extremely powerful in increasing conversions. They can also be fantastic content to keep your brand in the forefront of your prospect's minds in general.

​

Eddie is emblematic of who AIE's students want to be after they graduate, so he was perfect for marketing material. AIE used this video not only as a post on social media and web, but also to show to students who were close to signing up for a course but were still on the fence about doing so.