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10 Ideas for Social Media Videos

Updated: May 18, 2023

Running short of inspiration for social media videos for your business? Well hopefully this list will help generate some creative solutions.

  1. Client Success Stories - shine a light on your brilliant clients, the successful careers they lead and how your help was invaluable in getting there.

  2. What People Say - edit together the best lines from all your Client Success Stories into one client testimonial video and put it on your website to maximize your conversions.

  3. Tutorials - Reach out and solve a problem for your prospects, even if they've never heard of you. This will set you up as the thought leader in your area. It will also build trust and familiarity with your clients.

  4. Happy Holidays - come up with a creative way for you and your team to wish your followers a happy Christmas / Passover / International Women's Day etc. It keeps you in their mind and puts a smile on their face.

  5. Solve a Meaningful Problem - it can be a great way to build an emotional connection and have a positive impact to support a worthy cause in your videos. Pick something you care about and do something to try and solve the problem.

  6. Event - there's no better way to show the activity within your business than to hold an event and cover it with a video. Your viewers will get to know you better and will invariably realize things about your business they hadn't before.

  7. Company Culture - the modern version of an About Us video, a company culture video is a fantastic way to attract the clients you want, the employees you want and to increase employee engagement.

  8. Something Funny / Unusual / Quirky Happened in Our Office Today - even if it's just someone's dog coming to visit, these videos work because they're real, immediate, and cheap to produce.

  9. Webinar - Spend an hour to 90 minutes educating your leads on what they want to know and you'll further set yourself up as a thought leader in your area.

  10. Product or Service Teaser - get your followers excited about an upcoming launch


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