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Why Emotionally Connected Customers Spend 2× More
You’re in a clothing store. You slip on a shirt. You feel confident. Proud. A new you. And in that instant, you’ve already decided: I want this. But then you feel guilty. So you start thinking of reasons to justify it: Well, I don’t have anything in this colour. This would finally go with those pants that don’t go with anything. Plus, I didn’t buy anything last week… This is how buying works. We decide emotionally, then justify with logic. Are there any brands that just
Oct 214 min read


Unveiling the Secrets of Targeted Video Marketing
Introduction: A Universal Challenge with a Local Solution Imagine you're crafting a masterpiece, a video designed to captivate audiences...
Jan 3, 20242 min read


Unlocking The Power of Wit and Originality in B2B Video Marketing - Agency Insights
As a leading video marketing agency, we understand the power of wit and originality in B2B video content. Humour isn't just for B2C; it...
Oct 10, 20231 min read
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